ADVERTISING
If you wish to advertise on this website please contact Mark using
this link:
mark@ukstudentlife.com
Some of the possible ways of advertising are shown below (at present no VAT
is applicable):
Banners: long campaigns
- The most common form of advertising is through banners, which appear on each
page under the headers.
- The banners will be linked to your website, which will open in a new window.
If you do not have a website then they can be linked to a relevant entry on
this website's message board. If you do not have a banner then a simple one
can be created for you. The cost of either of these services is £50.
- Adverts can only appear on pages if they are relevant to that page's topic.
Mark can supply a list of relevant pages and the costs for each one.
- Adverts will normally be for a period of 1 year, although 3 month or 6 month
placements may also be considered.
- There is a minimum charge of £50.
- Ads are normally 120 x 60 banners or 468 x 60 banners. 120 x 120 buttons are
also available at the same cost as 468 x 60 banners. Other sizes/types of ads
such as skyscraper/tower ads, MPUs (message plus units), pop-ups and rich media
ads are not permitted on this website.
- Animated GIF ads have a higher charge than static ads. Static ads may be GIF
or JPG files, or short text that fits within a standard banner size.
- The cost depends on the viewing statistics for the pages on which the ads
appear (estimated at the beginning of the advertising period based on viewing
statistics over the previous year). Usually the charge will be based on the
following CPMs (costs per thousand page impressions):
|
Ad type
|
Example
|
CPM
|
|
468 x 60 banner
(animated GIF)
|
|
£6
|
|
468 x 60 banner
(non-animated)
(GIF/JPG/text)
|
|
£4
|
|
120 x 60 banner
(animated GIF)
|
|
£3
|
|
120 x 60 banner
(non-animated)
(GIF/JPG/text)
|
|
£2
|
Banners: short campaigns
- There are two spaces for 120 x 60 banners top left and top right on each page
(above the headers).
- These banners are shown on nearly all of the pages of the website.
- These banners may either be animated GIFs or non-animated GIF or JPG files.
- The cost of these banners is
£100 for 1 week. In general only
short periods of time can be booked (usually 1 week, starting/ending on Monday
evening).
Affiliate advertising
- Please let Mark know if your company has an affiliate advertising programme,
and if this is managed by one of the affiliate networks.
- Payments for affiliate programmes are generally based on sales made by users
who click on a link and then make a purchase within a specified number of days.
Competitions
- Another form of advertising is to offer a prize to be given away in a competition
on the website.
- Competitions are shown on this page:
Ideas/Competitions
- Competition entries will be made by someone sending an e-mail to Mark, who
will choose the winner using a random number generator.
- E-mail addresses and other contact information will only be used to inform
winners and losers about the result of the competition.
- If you are interested in this kind of promotion, please write to Mark giving
details of the prizes to be offered and the suggested closing date.
- There is normally no charge for this kind of promotion (except for the cost
of the prizes).
Other
- In some cases there may be ways of cooperating in a non-financial way, eg
by offering a place on a familiarisation visit. Any website content which is
written following this kind of arrangement will be created independently by
the website author.
- This website does not maintain a database of users and therefore does not
send out any newsletter, so advertising in this way is not possible.
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